Genesis of the Essential Content of the Hotel Service as an Object of Consumer-Oriented Marketing
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Аннотация
In the article development of theoretical foundations and methodological provisions for the
formation of an integrated approach to the development of a marketing strategy for hotel
services, the use of marketing mix too
with hotel consumers services.
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Academic Journal of Digital Economics
Online: https://academicjournal.io
under Volume 12 in December-2021
Copyright (c) 2021 Author (s). This is an open-access article distributed
under the terms of Creative Commons Attribution License (CC BY).To view a
copy of this license, visit https://creativecommons.org/licenses/by/4.0/
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